Friday, May 14, 2010

The Reasons Why a Used Copier is Better Than a New One

With the 'New Normal' out there and cost-cutting on everyone's mind, how does a business manage to compete? Business still needs to be done and equipment to run an office is still necessary, but how do you do that with value in today's economy?

1. Modifications and Retrofits

Every new machine has modifications and retrofits that are introduced weeks or months after introduction. Some have dozens! Some of these are minor; others are quite substantial in relation to their impact on the performance of the machine. While the manufacturer is identifying problems and designing these modifications, the customer is experiencing down time and lost production. This is a problem for the company that bought the machine as well as the company you bought the machine from.

When you purchase a certified pre-owned copier the technicians who certify the machine have prior knowledge of all the necessary modifications and retrofits. When these modifications are installed during the certification process you are receiving a copier that is, in effect, better than new!

2. No "Lemon" models

In an industry, there are a share of "lemon" models out there. These are those models that have serious inherent problems that show up after several months or past a certain meter threshold. For legal reasons no models will be mentioned here, but for anyone in the industry, they know the one's to avoid.

If you are dealing with a reputable supplier of pre-owned equipment, they will know the models for you to avoid. And more importantly, will be able to steer you to the high-quality machines that will serve you for years.

3. Service

Service is THE all-important consideration when purchasing any piece of equipment. So a valid service contract for your machine is all-important. The best advice would be to seek out a qualified service technician who knows and understands your machine.

4. Used Means Green

Many companies have instituted a green initiative. And many others are at least interested in a green alternative. The amount of carbon dioxide gas released into the atmosphere is 355 tons per every 1000 copiers manufactured. (For information on the carbon footprint of copiers go to: http://www.industryplayer.com/licenceinfo.php?licid=014300). The carbon footprint of a rebuilt copier is practically zero. This is a strong selling point for any environmentally concerned customer.

5. (Re) Made in America!

When your customer buys a new copier the majority of the profits are going to Japan or China or Korea. When you buy a certified pre-owned copier 100% of the price goes back into American businesses through the dealers' parts and labor, the equipment resellers, and the leasing companies. In times like these more than ever, we need to support American businesses.

6. Cost

Last but not least is Cost. This is the no brainer part of the sale. A certified pre-owned copier is going to cost you 50 to 70 percent less than a comparable new model. And these certified machines will typically still have 90% of their useful life available. That's like buying a BMW 7 series for $15,000 with 10,000 miles on the car. When you add in the upgrades and modification, national service and the All-American nature of the transaction, making the move from new equipment to certified pre-owned equipment is now more important than ever.

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1 comment:

  1. I found so many interesting in your blog especially its discussion. keep up the good work.

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